PitchWhich is designed for creative and media agencies with revenues between €200k and €5M who need to compete with global holding groups without sacrificing their profitability.
PitchWhich protects creative departments from "strategic burnout." You founded your agency to produce award-winning design and world-class strategy, not to format 50-page RFP responses for "courtesy invitations."
PitchWhich ensures that your heavy artillery—your Creative Directors and Lead Strategists—is only deployed on briefs where the field is level. PitchWhich identifies incumbent vulnerabilities, allowing your team to focus their award-winning energy on pitches where you have a 40–50% chance of success.
PitchWhich redirects creative passion from administrative compliance to strategic excellence.
PitchWhich optimizes the media pitch pipeline in a market defined by price pressure and "grocery inflation" awareness. For the media shop, the pain is in the precision—clients want modular offerings and transparent value.
PitchWhich integrates with digital proxies (optional) to verify if a client's declared budget aligns with their actual cross-media spend. PitchWhich identifies pricing-pressure language early, ensuring that your hunger for new "bread" doesn't lead you into a race-to-the-bottom margin trap.
PitchWhich validates the economic viability of media briefs before the first data-run begins.
If you are a boutique specialist or a lean independent shop, PitchWhich acts as your fractionalNew Business Director. We know that in your world, there is no "New Business Department"—there is only you, the CEO, and your overextended leads.
PitchWhich provides the structured discipline of a global network agency without the overhead. It guides your research, automates your credential extraction, and provides a data-backed defensibility for every "Go/No-Go" decision. PitchWhich empowers you to compete with the giants by being smarter, faster, and more focused.
PitchWhich recognizes that the "pain of the pitch" is culturally specific. We have mapped our intelligence to the unique dynamics of major global ad markets.
High SaaS adoption meets a 50+ year legacy of pitch consultants (AAR ecosystem). PitchWhich identifies the "compliance sweat" required to win in this mature, highly digitalized (66% digital) market.
The Mittelstand culture demands defensible ROI. PitchWhich provides the "conviction" needed for German agencies to prioritize focus over volume in an Age of Choice.
Highly fragmented markets where incumbent relationships are everything. PitchWhich integrates with local investment databases (Nielsen/Infoadex/IBOPE) to narrow pricing uncertainty.